Posted on

Switchee’s journey to becoming a B Corp

Olya Yakzhina and Charles Solanki are part of Switchee, a socially conscious technology innovator, focused on finding elegant solutions to housing issues. Switchee develops and supplies connected devices and analytics for landlords and their residents.

As part of the Culturevist event held to help our community learn from peers on the journey, Olya and Charles kindly shared some of what they did, and learned, on the path they’re currently on to become a B Corporation. You can see the video of their story above. Here are a few of the highlights:

  • Work with other people, particularly if preparing for B Corp certification is in addition to your existing responsibilities in your role.
  • Engage B Leaders – accredited consultants who help you on your journey. They helped us to an internal presentation that helped inspire and influence colleagues.
  • Find the quick wins to boost your scores.
  • There’s a wonderful trickle-down effect – for example if we can influence your suppliers to be more sustainable as part of our journey.
  • Pull together an internal steering group from different parts of the company for support and help doing the work.


About Culturevist
We’re a global community committed to creating companies people love, featuring collaborations with Airbnb, Dr. Martens, Monzo, and many more. Through our awards, conference and membership, we connect culture activists with one another, to share their learnings and influence change within their companies. If you’d like to hear of future news and events, you can sign up to the free Culturevist newsletter.

Posted on

Sustainablee – what we’ve learnt helping companies on the journey to becoming a B Corp

Danielle Thompson is Founder of Sustainablee, who help to build the new breed of business where balancing profit and purpose is just business as usual.

As part of the Culturevist event held to help our community learn from peers on the journey, Danielle kindly shared some of what she’s learned helping companies become B Corporations. You can see the video above, and here are a few of the highlights:

  • Identify a core team. Who are the people who are really going to drive this from within your company? Ideally including the CEO or owner, certainly someone in the senior leadership team. An internal team that become experts on the assessment, and partner with others in the company.
  • Make sure the core team has access to data. B Corp asks for a lot of data, you need to have evidence.
  • Collect evidence as you go. When you start you can get excited and carried away, though as you go along collect and store data, and keep up to date of changes happening in the business.
  • Download the assessment as a spreadsheet to see the scores and work out where the gaps between the points available and the points you have. It can help you prioritise and focus.


About Culturevist
We’re a global community committed to creating companies people love, featuring collaborations with Airbnb, Dr. Martens, Monzo, and many more. Through our awards, conference and membership, we connect culture activists with one another, to share their learnings and influence change within their companies. If you’d like to hear of future news and events, you can sign up to the free Culturevist newsletter.

Posted on

Copy House’s journey to becoming a B Corp

Kathryn Strachan is Managing Director & Owner of Copy House.

Copy House is a content marketing agency with a passion for words and an appetite for progress. They work with technology and FinTech brands to bring their vision to life and create valuable content on emerging technologies like blockchain, cloud/cyber security, AI and IoT.

As part of the Culturevist event held to help our community learn from peers on their journey, Kathryn kindly shared some of what Copy House did, and learned, on their path to currently becoming a B Corporation. You can see the video of their story above. Here are a few of the highlights:

  • One of the beauties of B Corp is understanding the decisions we are making as a business, and how they can have an impact on the team, society, the community, and the environment.
  • Our culture already encouraged positive behaviours, e.g. we only hire permanent team members & focus on having a diverse team, invest in learning and development opportunities, promote from within the company, provide more than statutory holidays, allow flexible working which in turn produces little environmental impact.
  • Becoming a B Corp is seen as going on a journey, rather than a tick box exercise to help you get a certificate. You need to make sure the decisions made every day are ethical.
  • Next steps for Copy House are changing our bank account; partnering with onHand, an app that enables people to support causes they believe in; participating in the government-funded Kickstarter Scheme; and looking for ways to continue supporting local, UK and global initiatives, whilst reviewing our supply chain to ensure we are working with like-minded stakeholders.
  • 3 tips for starting your B Corp journey:
    • See it as a journey rather than trying to rush through. Enjoy the ride!
    • Bring the team along with you. You’ll need their support, ideas, etc.
    • Give yourself plenty of time.


About Culturevist
We’re a global community committed to creating companies people love, featuring collaborations with Airbnb, Dr. Martens, Monzo, and many more. Through our awards, conference and membership, we connect culture activists with one another, to share their learnings and influence change within their companies. If you’d like to hear of future news and events, you can sign up to the free Culturevist newsletter.

Posted on

Our path to becoming a B Corp – Sensat

Karina Valencia is Vice President of Operations at Sensat. Sensat’s mission is to automate the way we plan, build and manage civil infrastructure. They will reduce costs by 5x, help billions more people access fundamental infrastructure and end devastating environmental practices.

As part of the Culturevist event held to help our community learn from peers on the journey, Karina kindly shared some of what they did, and learned, on the path they’re currently on to become a B Corp. You can see the video of their story above. Here’s a few of the highlights:

🏃🏽‍♀️ Define what’s best for your company in your approach to becoming a B Corp: sprint vs. marathon. Decide which is best for you. Given their context, Karina pulled together a team that did a 4 week challenge.

📈 Understand your baseline. Sensat’s initial score using the assessment was 77, which set the bar for how much effort would be involved. Their internal goal became achieving 100.

🥊 Choose your battles: not all points are equal.

🙋🏻‍♀️ Divide and conquer – partner with other functions. The Legal, Finance, People team, Office Management teams were key to the effort, and in a 4 week challenge they achieved a 30% increase in their score by working together.

🤝 Partner externally. Revolt (LinkedIn) brought years of experience helping companies certify for B Corp. It was a great Return on Investment to bring external expertise into the process.

💰 Bring your investors on board. VCs are increasingly looking to add sustainable and ethical companies to their portfolio.

🎢 Enjoy the ride, it’s a beautiful mission. It does not only make us more credible externally, it’s proven to be a big incentive for younger generations who want to work for a company that cares deeply about sustainability.


About Culturevist
We’re a global community committed to creating companies people love, featuring collaborations with Airbnb, Dr. Martens, Monzo, and many more. Through our awards, conference and membership, we connect culture activists with one another, to share their learnings and influence change within their companies. If you’d like to hear of future news and events, you can sign up to the free Culturevist newsletter.

Posted on

The FundApps Journey to becoming a B Corp

Pat Caldwell is Chief Operating Officer at FundApps. FundApps is a bootstrapped SaaS scaleup with offices in London, New York and Singapore and remote employees spread across the globe. FundApps helps investment managers comply with worldwide regulations and monitors over $14 trillion in assets under management every day.

In 2018, FundApps became a Certified B Corporation, and in 2019 were recognised as a B Corp ‘Best for the World’ Honoree – highlighting their commitment to doing good by our people, the environment and the community..

As part of the Culturevist event held to help our community learn from peers on the journey, Pat kindly shared some of what they did, and learned, becoming a B Corp. You can see the video of their story above. Here are a few of the highlights:

  • The B Corp effort is led by Andrew, the founder, as a business-wide way of operating, rather than only an HR initiative.
  • Their vision in 20 years is that B Corp is the minimum standard that every business needs to operate.
  • B Corp journeys are so individual to the context of the business. We needed to genuinely hold up the mirror to our own operations.
  • Let’s look at the areas that are fundamental to our growth and also aligned to the B Corp philosophy.
  • A few examples of the many:
    • Financial transparency: every 6 months standing up in front of the entire company and presenting an open book of our financial performance. So people can know how we make our money, how we spend it, etc. This encouraged ownership. The more transparency you give on this, the more transparency you get back in terms of decision-making and how aligned that is to your performance.
    • To help enable people to invest in their wellbeing, rather than paying the the national minimum or living wage, we created a FundApps living wage. In the UK that is every one is paid at least £32k, including our interns.
    • For parental leave, we asked parents what good parental leave looks like. It was designed based on the team and lived experience. They came back with something that looked different to UK and US governmental statutory standards: one 6 month full-pay parental policy, gender-blind, flexible within two years, available to anyone across the globe, and has no tenure requirements.
    • 3 things we learned:
      • A cultural upheaval which needs a clear “why”. Becoming a B Corp is pretty intensive, they are very deliberate in what they ask for. You need to treat it as a bit of an upheaval, get rid of some of the baggage that exists in a business, hold up a mirror, and you need a clear “why” that goes beyond just becoming a B Corp.
      • Being a force for good is contextual. While companies like Patagonia and Ben & Jerry’s have done amazing work in their businesses, the trick is for us to learn what does being a force for good look like within our business?
      • B Corp needs to represent more than just certification. It’s an operating model for the business. It guides how we approach and respond to many issues, such as: the pandemic, and family and domestic violence. It’s not just a certification every three years!

About Culturevist
We’re a global community committed to creating companies people love, featuring collaborations with Airbnb, Dr. Martens, Monzo, and many more. Through our awards, conference and membership, we connect culture activists with one another, to share their learnings and influence change within their companies.

If you’d like to hear of future news and events, you can sign up to the free Culturevist newsletter.